Market and Business Intelligence

Replace assumptions
with evidence

Intelligence services and an AI agent for market monitoring, signals and competitive intelligence.

Zenit Intelligence Hub

AI powered market intelligence, delivered where your team already works

Continuous monitoring turned into structured signals, briefings and dashboards. Get the insights in Slack, WhatsApp, Telegram, email or internal platforms — at the frequency you choose.

Email Slack WhatsApp Telegram Intranet
Business development signals
Identify prospects when timing and context align. Track ABM accounts, RFPs, tenders and grants with relevance.
Deals and M&A monitoring
Follow funding rounds, acquisitions and comparable transactions to anticipate valuation shifts and consolidation.
Zenit Intelligence Hub preview
Competitive intelligence
Monitor competitor pricing, product moves, partnerships and strategic positioning without manual tracking.
Executive briefings
Clear intelligence prepared for leadership teams focused on clarity, prioritisation and action.
Zenit Intelligence Hub

Turn continuous monitoring into actionable insights

Generate structured AI analysis, create executive briefings, and connect insights to key accounts and live deals.

Create insights in the format your team needs
Lead briefs, executive briefs, internal updates, email outreach, and LinkedIn ready posts from the same validated signal set.
Lead brief Executive brief Internal update LinkedIn post
Connect insights to CRM accounts and open deals
Tag insights to customers, competitors, and key leads. Keep intelligence tied to pipeline reality and current priorities.
Accounts Key leads Competitors Deals
AI intelligence analysis with clear structure
Executive summary, hot topics, patterns detected, key players, and outlook. Built to reduce noise and drive action.
Summary Hot topics Patterns Outlook
AI Intelligence Analysis
Book a tailored demo
We configure monitoring, outputs, and integrations around your use case.

Stop guessing. Start knowing

We help organizations understand markets before making strategic moves: expansion, pricing changes, repositioning, or new product entry.

01

Market Sizing and Opportunity Assessment

We quantify markets using real customer economics, not inflated top-down numbers. So you invest in the right bets.

Deliverables
TAM / SAM / SOM Segment sizing Market attractiveness
02

Demand Validation and Early Traction Analysis

We test whether demand is real before you scale or enter. Evidence-based go / no-go, not gut feel.

Deliverables
Demand validation Traction signals Go / no-go rec.
03

Customer, Segment and ICP Prioritization

We identify where growth actually comes from. Who to pursue, who to deprioritize, and why it matters now.

Deliverables
Segment scoring ICP definition Priority guidance
04

Competitive Landscape and Benchmarking

We map how markets truly compete, beyond surface-level positioning. So you know exactly where you stand and where to move.

Deliverables
Competitor maps Positioning analysis Intel briefs
05

International Market and Country Assessments

We support expansion decisions with grounded, local-aware analysis. No generic country profiles. Real signal for real decisions.

Deliverables
Country entry briefs Expansion assessment Risk comparison
06

Pricing, Willingness-to-Pay and Elasticity Analysis

We bring evidence to pricing decisions. Know what your market will actually pay, what competitors charge, and where you are leaving money on the table. Includes mystery shopping and competitor pricing audits.

Deliverables
WTP studies Elasticity analysis Mystery shopping Competitor pricing

Every engagement is scoped around your specific question and timeline.

See what's really driving
your revenue.

We help leadership teams understand how revenue actually behaves, where growth is fragile, and what the numbers are not saying.

01

Revenue Performance and Predictability

Clarity on what is really driving results and where growth is fragile. Pipeline quality, conversion, velocity and revenue risk.

Includes
Revenue diagnostics Pipeline quality Conversion analysis Risk assessment
02

Unit Economics and Benchmarking

Structure and context to financial performance. Value creation, margin sustainability and how you compare against relevant peers.

Includes
Unit economics Margin analysis Peer benchmarking Pricing impact
03

Executive Dashboards and Ongoing Insights

Analytics translated into tools leaders actually use. Dashboards and reporting layers that support decisions, not vanity metrics.

Includes
Board-ready dashboards KPI frameworks Ongoing monitoring
04

Forecast, Sales, Marketing and CS Performance

Full-funnel visibility across all revenue-generating teams. Understand where leads convert, where they stall, and what each team is actually contributing to growth.

Includes
Sales performance MKT attribution CS retention signals Forecast accuracy
05

Delivered in the Tools You Already Use

Insights can be built in Power BI, Tableau, Looker or adapted to your existing setup, including spreadsheets when appropriate. No forced migrations.

Power BI Tableau Looker Spreadsheets

See how a live revenue dashboard looks in practice.

Prepared companies
get better outcomes

We work with founders and leadership teams well before a transaction is on the table. Strengthening the thesis, exposing weaknesses early and aligning market, revenue and positioning with what investors will actually test.

Most companies start thinking about M&A or fundraising too late. By then, the narrative is rushed, the gaps are visible and the leverage is gone. We start 12 to 24 months before the event so you arrive prepared, not reactive.

12-24
months before the event. That is when this work starts.
01

Strategic Thesis

We help leadership teams clarify the strategic and investment story that will be tested by investors or buyers. Positioning logic, strategic options, timing and preparation of the investment or exit narrative.

Deliverables
Growth thesis Positioning logic Exit narrative Strategic options
02

Revenue Analysis

We assess whether revenue and product performance truly support a future transaction. Revenue quality, pipeline reliability, product and segment trends, growth dynamics and scalability risks.

Deliverables
Revenue quality Pipeline reliability Growth dynamics Scalability risks
03

M&A Sourcing

We identify and prioritize the right counterparties for fundraising, partnerships or future M&A conversations. Buyers, strategic partners, VC and PE funds, and grant opportunities aligned to your thesis.

Deliverables
Buyer target lists VC and PE mapping Strategic partners Grant opportunities
04

Deals Context

We position the company in its real transaction landscape with comparable deals and market appetite signals. Valuation benchmarks, investor sentiment and market appetite summaries to support decision timing.

Deliverables
Comparable deals Valuation benchmarks Investor sentiment Market appetite
Founders and CEOs

Preparing for fundraising or exit

We help you build a story that holds up under investor scrutiny, not just one that sounds good internally.

CFOs and Finance Teams

Strengthening the numbers before they are tested

Revenue quality, unit economics and pipeline reliability reviewed before a buyer or investor does it for you.

VCs and Investors

Market intelligence for portfolio companies

We support portfolio companies with market positioning, competitive intelligence and deal context to maximize exit value.

This work starts well before the transaction. The earlier, the better.

Projects delivered across key international markets. And ready for more