When venture capitalists (VCs) and funds conduct due diligence on startups, they meticulously scrutinize financials, legal compliance, team backgrounds, and product-market fit. However, they often neglect to delve deeply into…
When it comes to building products that users love, the journey begins long before the first line of code is written. It starts with product discovery—a critical process that helps…
Hubspot or SalesForce? SalesForce or Hubspot? Well, well, well. People are now having this discussion inDubai, London, Berlin, NY...and more. In today’s competitive market, choosing the right Customer Relationship Management…
As a CFO in a SaaS company, understanding and tracking the right metrics and KPIs is crucial for driving financial performance, ensuring operational efficiency, and supporting strategic decision-making. This comprehensive…
MEDDIC is a powerful sales methodology that helps sales professionals qualify and close deals more effectively. This comprehensive guide will explain MEDDIC, introduce MEDDIC Clean, and show how to use…
As we look ahead to the latter half of 2024, numerous high-impact sales and marketing conferences are on the horizon. These events offer invaluable opportunities to learn from industry leaders,…
A Deal Desk is a strategic asset in modern enterprises, serving as the linchpin that ensures deals are structured effectively, priced accurately, and aligned with the organization's overarching goals. This…
In 2021, an international company with a significant presence across three continents sought to diversify its portfolio by entering the digital and robot maintenance market. To ensure a successful entry,…
Background In 2020, a leading international project management firm with an annual revenue of $120 million sought to enhance its Corporate Venture Capital (CVC) initiative by identifying promising startups for…
Bora lá: sozinho (a) é difícil demais chegar lá. Se você tem uma empresa, seja tecnológica ou não, crescer é um pepino danado (falando no português do dia a dia).…